Lead Generation Quiz

Create an interactive quiz that generates and qualifies leads on autopilot. Publish it as a standalone landing page, embeddable widget or pop-up for your website.

  • Identify personas
  • Grow your email list
  • Segment leads earlier
Get Started Free
Based on 1000+ Reviews on

Used daily by more than 3,000 businesses worldwide.

Quizzes convert 40% clicks

Why do you need a lead generation quiz created with involve.me?

Engage your audience and gather valuable information from potential leads with a fun and interactive quiz. In involve.me's online no-code builder, we offer all the content elements you need to achieve just that.

Our fully customizable quiz templates allow you to create the perfect quiz that accurately represents your company or product.

Start interacting with your audience in an engaging way.

Explore Quiz Templates

Your Benefits

Why you'll love our quiz tool

Create a feature-rich lead generation quiz with no technical skills

With involve.me's drag-and-drop builder, you can create quizzes in minutes. Then, you can gate quiz results with an email capture page, allowing you to gather leads effortlessly. These leads can automatically be exported to your CRM using one of our native integrations. All that without a single line of code.

Customize the look & feel to create a branded quiz

Customize your lead generation quiz with ease by changing its design and adding text, images, videos, or animated GIFs. Adjust everything from colors and transparency to corner roundness and line thickness, ensuring a perfect fit with your brand identity.

Publish your quiz as a stand-alone page or embed it in your website

Maximize your lead generation potential by distributing your quiz through a link or embedding it on your website as a widget or pop-up. Custom trigger events are available to convert more visitors into leads.

All quizzes are fully responsive and compatible with content management platforms such as WordPress, Wix, and Squarespace.

No credit card required

Test the product

This quiz is made with


Build, design and integrate a lead generation quiz just like this one without a single line of code. Use the quiz to offer product recommendations and segment leads in the process.

Popular Features

customized paths for users. Hyper personalization.
custom layouts and elements.
user flow illustration.
  • Map answers to one or more outcomes, with specific weights attached. Create your own formula for scores and display quiz outcomes accordingly at the end.

  • Send personalized emails instantly to users who interacted with your quiz and use variables to customize everything from name to score and outcome. Set up different emails for each quiz outcome and personalize results.

  • View the unfinished responses of people who start to fill out your forms, answer a few of your questions and leave. Easily identify behavior patterns, find out what makes people click away, gather more data and capture lost leads. Use these insights to improve your quizzes and increase conversion rates.

Powerful Toolbox

All you need for maximizing lead generation

Logic Jumps

Guide users to different pages & questions depending on what they answer.

Hidden Fields

Save data from the URL, pipe values to the text and prefill or hide personal data fields.

Pop-ups & Embeds

Publish projects on your website as embeds or pop-ups with triggers.

Custom Calculations

Easily create formulas with Excel-type functions & conditional logic.

Individual Scoring

Assign positive or negative values to each answer and use them in formulas.

Outcome Logic

Set different end pages and define your custom logic for displaying them.

Custom Fonts

Personalize the look and feel of projects according to your very own corporate identity.

Answer Piping

Personalize follow-up questions using previous participant answers & data.


Native Integrations

Connect your quiz to your favorite apps

Connect your lead generation quiz to other tools in your stack, from CRMs and ESPs to productivity tools. Sync quiz data and automate processes in marketing, sales, project management, customer support & more.
See All Integrations
Active Campaign integration.
awaber icon.
braintree logo.
Campaign Monitor integration.
cleverreach icon.
constant contact icon.
convertkit icon.
customerio logo.
Drip integration.
encharge icon.
facebook pixel logo.
freshsales icon.
getresponse integration.
get gist logo icon.
google analytics logo.
google sheets icon.
hubspot icon.
intercom logo.

Lead Generation Quiz Templates

Get Started: Make A Lead

Generation Quiz

Choose among 200+ quiz templates for boosting lead generation, growing your email list and delivering personalized results. Customize everything, from content to design and publish under your exact branding.

Frequently Asked Questions

Some facts about lead generation quizzes.

Client Voices

What our customers say about our quiz maker

“Powerful and intuitive tool for boosting conversion and engagement.”

“Easy to use, yet customizable enough for professional users.”
walls icon.

“Superb tool to analyze & understand customer behaviour.”

“With involve.me we’re able to process leads 4 times faster.”
placement international.

Rated highly on software review sites