The NPS® (Net Promoter Score) Survey template created with involve.me is an excellent tool for businesses looking to gather ongoing feedback from their customers in a non-intrusive manner. This template focuses on simplicity and effectiveness with just two key questions. Here's an overview of the NPS® Survey template's features and functionality:
NPS® Rating: Customers are asked to rate, on a scale of 1 to 10, how likely they are to recommend the product or service to others. This question is the core of the Net Promoter Score and helps gauge customer loyalty and satisfaction.
Open Question: After providing their NPS® rating, customers are encouraged to share the reason behind their choice. This open-ended question allows customers to provide qualitative feedback, which can be valuable for understanding the reasons behind their scores.
The template can be customized to suit your brand's aesthetics and maintain a consistent look and feel across your customer feedback process. Depending on the NPS® rating provided by the customer, the template automatically assigns outcomes:
Detractors (those who rate 1-6) can receive unique coupons with a discount as a thank-you gesture.
Passives (those who rate 7-8) can also receive coupons, if you choose, to encourage their loyalty.
Promoters (those who rate 9-10) will be directed to leave a public review. You can add a link to your preferred review platform, such as Google Reviews, Yelp, or any other platform of your choice.
The NPS® Survey template can be implemented in various ways, depending on your preference and customer interaction style: It can be used as a pop-up, appearing on your website or at strategic moments in your user journey. It can be shared via a unique link that can be distributed through email, social media, or other communication channels. It can be embedded directly into your website, making it a seamless part of your online experience.