Whether you're assessing customer satisfaction or conducting market research, Google Forms provides a user-friendly platform to streamline the survey process. In this article, you'll discover survey templates that you can use for free by embedding them into your company's website or sharing them with your customers and leads via email. You'll also learn how to quickly perform audience analysis and maximize your survey effectiveness.
Event Feedback
Currently, the only available feedback form in Google Workspace is the Event Feedback form. Tailored to collect insights on participants' event experiences, it presents a predefined list of questions. However, this form lacks customization options and targets a broad audience. For a wider selection of survey tools and customizable templates, it's worth exploring alternative options.
Here's a quick overview of available survey templates:
Net Promoter Score Survey
It's a customizable template. Access it here.
The Net Promoter Score Survey template can be used to gauge customer loyalty and satisfaction through an online survey format. The template incorporates conditional logic to tailor questions based on respondents' previous answers.
Welcome Survey
It's a customizable template. Access it here. The Welcome Survey Template is a perfect tool to onboard new users and gather their initial feedback. Customize the color palette to align with your brand identity and create a welcoming experience.
Employee Net Promoter Score
It's a customizable template. Access it here.
The Employee Net Promoter Score template evaluates employee satisfaction in the workplace. Employees can choose to provide their email address or answer questions anonymously. With form logic, responses can be customized based on previous answers, ensuring a personalized survey experience.
Customer Feedback Survey
It's a customizable template. Access it here.
The Customer Feedback Survey allows customers to share their experiences with products or services. It includes features like file uploads, form sections, and multiple-choice questions to efficiently gather comprehensive feedback. The feedback survey can be distributed to customers via email or embedded into the website. Consider offering incentives, such as gift cards, to motivate more customers to participate in your product survey.
Customer Satisfaction Survey
It's a customizable template. Access it here.
The Customer Satisfaction Survey measures how satisfied customers are with products or services. It's possible to use rating scales and custom logic to direct unsatisfied customers to open-ended questions for more detailed feedback. Consider adding a custom coupon at the end of the survey to thank customers who participated.
Cancellation Survey
It's a customizable template. Access it here.
Use your data collection tool to streamline the process and collect valuable insights. The Cancellation Survey template enables you to collect feedback from users who have canceled their subscriptions. With various types of questions, you can effectively understand their reasons for cancellation and enhance your service.
User Qualification Survey
It's a customizable template. Access it here.
The User Qualification Survey template helps you identify your target audience by asking specific questions. These questions assist in understanding whether potential customers align with your business offerings. Customize the template to match your business goals and Ideal Customer Profile (ICP). Your team can also use advanced features to establish criteria for qualifying leads and categorize them into good and bad quality lists.
Explore additional settings to connect your data storage tools and export the list of contacts.
Generate Surveys With AI Tool
If you want to create a survey with your company's colors, fonts, and logo more efficiently, use our AI online form generator for free.
Upon entering your company's URL, the tool will analyze your site's branding and generate a survey that seamlessly integrates with your website.
Provide a prompt for the tool outlining your survey goals and the preferred tone of voice. You don't have to import questions; they will be generated on the spot, and you'll have the option to edit them later.
Try in now:
Create your survey with AI
Just paste your URL & click generate
Once the survey is generated, select the design and question options according to your preferences. We recommend creating a free involve.me account to unlock additional customization features for your survey.
With an involve.me account, you can add various question formats, such as question boxes and choice grids. You can also modify the question types, connect surveys with 3rd party applications, and generate an embed code for deployment.
Tips to Get The Most Out Of Your Survey
If you choose to use one of the templates provided in this article, optimize your workflow with the following tips:
Integrate your survey with Google Sheets, Notion, Airtable, Trello, or your preferred CRM system to store form responses in the tool your team uses daily.
Ensure the quality of your data by verifying email addresses to filter out spam and irrelevant submissions.
Share forms and surveys with your target audience by embedding them into your website or distributing the form link via email or social media. Explore additional sharing options within the sharing settings.
Enhance user experience by adding navigation elements such as a progress bar.
If you make your survey form public, consider limiting form entries to receive only one feedback response per person.
Gain valuable insights by monitoring incomplete survey responses. Even if survey takers don't finish the survey, you'll still have access to the data they provided.
Analyze the Survey Responses
Analyzing feedback manually, particularly with open-ended questions, can consume significant time. To analyze all individual responses in less than 2 minutes, use AI Insights by involve.me. Navigate to the "Responses" section, then select "AI insights," and click "Generate Report."
AI Insights tool will analyze audience sentiments and generate a comprehensive report containing an overview, audience insights, and actionable recommendations. With AI Insights, you can easily export google forms survey data as a PDF.
Here's a glimpse of how your report will look:
An example of the generated report
Final Words + More Templates
Whether you're starting with a blank form or using pre-designed survey templates, consider using the advanced form builder to tailor your survey to your business objectives. From multiple-choice questions to one correct answer formats, with surveys presented in this blog post you can gather valuable insights that can later be used in marketing strategies.
Check other types of forms you can use to collect feedback from your target audience:
