Heavy machinery, textile, and chemical manufacturing companies won’t survive on podcasts and blog posts alone. Marketing teams need something more powerful – like interactive content.
In this blog post, we'd like to present brand-new interactive content templates that you can use in your next marketing campaign. The best part is that all these templates are customizable. So, even if you don’t find the one that works for you, you can still get some inspiration.
All templates are interactive; click on them to see how they will work for potential customers in your industry:
1. Product Finder Quiz
You might find yourself in a serious meeting with individuals who appear quite earnest about needing your company's products. However, it's crucial not to assume that they know everything. As an empathetic marketer, your goal is to simplify the decision-making process as quickly as possible. One effective way to achieve this is by implementing a Product Finder.
Essentially, a Product Finder is a quiz designed to recommend the perfect product based on the provided answers. Our team has created a Combine Finder Quiz to illustrate this concept:
This Product Finder makes the process user-friendly and even enjoyable. Regardless of the products your company offers, consider developing a similar finder to enhance engagement on your website.
How to get the most out of this template:
Customize it. Add your own questions, outcomes, logo, and brand colors.
Consider requesting your leads' business email before displaying the result. Even if they don't make an immediate purchase, you'll have valuable information about who is interested in your products.
Use involve.me’s content elements to ask questions in different ways, such as using a slider element or incorporating images. These small touches can make your Product Finder more fun, even if your visitors are searching for something as practical as a combine!
2. Knowledge Quiz
Quizzes are interactive and can be employed for both your campaigns and internal purposes. For instance, you can develop a knowledge quiz to either train your new employees or engage your customers, all while providing educational content:
How to make the most of this template:
Copy the template and create a quiz tailored to your specific needs. While we have the Boiler Installation Quiz, you might prefer a completely different theme.
Embed it into your landing page to keep visitors on the website longer.
Use involve.me’s Page Timer content element to set time limits for each question, enhancing engagement and pacing.
3. Sales Call Scheduling Form
Sales-qualified leads may wish to schedule a call directly with your sales team. To streamline this process, consider creating a branded scheduling form, similar to the one provided below:
This form incorporates a contact section, a field for file uploads, and space for additional information before the initial call. Towards the end of the form, there's a Calendly integration that allows potential customers to schedule a call with a sales representative.
How to make the most of this template:
Add your company’s logo and a photo of your sales representative to the first page.
Include additional questions to further segment your leads.
Integrate your scheduling form with a CRM or email marketing tool for the future communication.
4. Event Sign-Up Form
If event coordination is a significant part of your responsibilities, you'll find immense value in the following template. Use a professionally designed event sign-up form like in the example below. This form not only looks more polished than typical Google Forms but also offers enhanced functionality:
With involve.me's template, you have the flexibility to either receive payments for tickets or distribute complimentary tickets through the automated email feature integrated within involve.me.
How to make the most of this template:
Craft a customized confirmation email to be sent immediately after completing the form.
Pose additional questions using various involve.me content elements, such as sliders, ratings, NPS®, and multiple-choice options.
Integrate your custom form with other marketing tools in your stack, such as Notion, Airtable, Excel, and others. You can find the full list here.
5. Lead Magnet Form
Lead generation remains a top priority for marketers, and if e-books are still popular in your industry, our pre-designed template can be pretty useful:
Users can effortlessly receive an e-book in their email after providing basic details such as 'name' and 'email address,' along with consent via a checkbox.
How to make the most of this template:
Embed it into your blog or landing pages to boost engagement.
Share the HTML code* with partners for them to incorporate into their blog posts.
Connect your chosen email marketing tool to establish lead nurturing campaigns.
*Creating a free account with involve.me provides you with a unique HTML code for this template.
6. Partner Recruitment Form
To simplify collaboration with your partners, consider implementing a Partner Recruitment form on your website. This comprehensive form has all essential questions and helps in pre-screening potential candidates. Click on our template to preview it:
How to make the most of this template:
Create a personalized formula tailored to the responses from potential partners. Based on their answers, dynamically present various outcome results. For instance, if certificates are not provided, offer a page with a gracious "thank you" message. Alternatively, if they possess certificates, guide them to schedule a call with one of our partner managers using a provided Calendly link. This adaptive approach ensures a tailored experience for each potential partner.
7. Bulk Order Calculator
Who doesn't love a good discount, right? That's why bulk offers still prove effective in many industries. If your company provides such deals, consider creating a calculator. This tool can computes the cost of bulk orders, much like the one available here:
With a custom calculator, you can enhance user experience, simplify pricing calculations, and encourage more customers to take advantage of your appealing bulk offers.
How to make the most of this template:
Develop your custom formula, similar to Excel, for optimal results.
Seamlessly embed the calculator on your website and share it across your social media platforms.
Increase engagement by incorporating a contact form, transforming your calculator into a compelling lead magnet.
8. NPS® Survey
Want feedback without explicitly asking for it? Explore our customized NPS® survey, featuring just one question: "How likely are you to recommend us to a friend or a colleague?" Check out its simple design below:
Our template includes an open field for customers who wish to provide additional feedback. What's even cooler is that, depending on their NPS® score, they will be directed to different outcome pages. For instance, detractors may receive a personalized coupon (that’s one of involve.me's features⭐), while promoters are encouraged to leave a public review.
How to make the most of this template:
Share this form with your customers via email.
Provide custom coupons and redirect dissatisfied customers to customer support.
Include a link to the review platform of your choice to generate more positive public reviews. It's called a review funnel – explore it here.
Final Words
Explore countless creative way to engage customers and streamline communication with both customers and partners. Harness the power of interactive content to organize internal processes, construct effective lead generation funnels, and effortlessly convert leads into loyal customers.
With involve.me, a user-friendly lead generation tool, you can bring these innovative projects to life without any coding expertise. Explore our diverse template library today:
